The 2019 Senol Grand Final Triple Header at AAMI Park last Sunday drew record audience numbers for a National Premier Leagues Victoria live-stream event.
The showpiece of Victorian men’s and women’s football attracted a milestone reach of 111,122 people and 78,515 views across the NPL and NPLW Victoria’s Facebook and YouTube platforms. This compares to a total reach of 96,357 and 53,079 from 2018, up 13.2 per cent and 32.4 per cent respectively.
Engagement was an impressive 58 per cent for the NPL Promotion/Relegation Playoff match between Dandenong Thunder FC and FC Bulleen Lions (reach 39,753 / views 22,860), a commanding 77.3% for the NPL senior men’s Grand Final between Avondale FC and Bentleigh Greens SC (reach 62,086 / views 47,973) and a remarkable 83% for the NPLW Grand Final between Calder United SC and FC Bulleen Lions (reach 9,283 / views 7,682).
This year, the broadcast was hosted by Michael Zappone and featured NPL coaches and players Scott Miller, Moreland Zebras skipper Cam Watson, former Socceroos Sasa Ognenovski and Goran Lozanovski and former Matildas Melissa Barbieri and Kate Gill.
Match commentators featured emerging callers from Football Victoria’s media network such as Chris Gleeson, Joey Lynch, Bryce Ruthven, Katie Lambeski, Brandon Galgano, Damir Kulas, Josh Parish and Steve Curtain.
Football Victoria CEO Peter Filopoulos said all NPL, NPLW and selected NPL2 matches were broadcast weekly in 2019, promoting many clubs across the state. He said the Senol Grand Final Triple Header broadcast was a high-quality production, backed by a high-quality line-up and well supported by SBS’ promotion on its The World Game platform.
“To see so many viewers tune in throughout the day was a fantastic endorsement for football in Victoria. We have clearly struck a chord with fans across the NPL and NPLW competitions in this state and the fan base continues to grow,” Mr Filopoulos said.
“The quality of Victorian football, week in and week out, is well worth watching and it was also very satisfying to see comments from fans tuning in from as far away as Scotland. We very much thank SBS for their support in promoting it as well,” he said.
“We’re also working hard to grow crowd attendance on the day as we keep building on this marquee event on an annual basis. There’s no doubt AAMI Park is the showcase venue for football in Victoria and it’s a huge opportunity and honour to showcase the best of our state’s NPL and NPLW competitions each year.